NOVEL HiFi at FlatIron Crossing: A Transformative Mixed-Use Multifamily Development in Broomfield, Colorado
Rising within one of Colorado’s most active redevelopment areas, NOVEL HiFi at FlatIron Crossing marks a significant step in the transformation of Broomfield’s regional mixed-use district. Brinkman Construction is building the six-story, 536,373-square-foot multifamily community in collaboration with Crescent Communities, Macerich, and Craine Architecture, positioning the project as a central component of the larger FlatIron Crossing reinvestment effort.
The project is being delivered through a coordinated team structure that includes Crescent Communities as the developer, Macerich as the district landowner and redevelopment partner, Brinkman Construction as the general contractor, and Craine Architecture as the design lead, supported by engineering and design consultants across the Front Range. As construction continues, NOVEL HiFi is expected to introduce a modern, resident-focused living environment that supports local economic activity, strengthens community connections, and contributes to the ongoing evolution of this growing urban district.
Situated between Denver and Boulder, the FlatIron Crossing area has evolved into a vibrant and high-value live-work-play destination, shaped by nearby employment centers, major transportation routes, and a diverse mix of residential, retail, and entertainment uses. NOVEL HiFi is designed to align with this momentum, offering 347 studio, one-bedroom, and two-bedroom apartment homes organized around walkability, accessibility, and a collection of lifestyle-focused amenities. The building wraps a 500-stall structured parking facility, allowing the community to maintain a compact footprint while supporting density, circulation, and resident convenience.
A significant focus of the project’s design is the integration of social spaces and community-focused amenities that support everyday well-being. The development includes an interior courtyard with a resort-style pool, a modern fitness center, flexible gathering areas, and a large great room created to accommodate remote work, collaboration, and resident programming. These spaces are intentionally integrated into the layout to foster interaction, cultivate a sense of neighborhood culture, and meet the expectations of renters seeking both comfort and connection in their living environment.
One of the project’s signature features is the 42,000-square-foot post-tensioned elevated deck, constructed above the future ground-floor retail space. The structure expands the functional area of the development while reinforcing the connection between the residential community and the surrounding mixed-use environment. By supporting future pedestrian-level retail and activity, NOVEL HiFi helps establish a more people-oriented streetscape that encourages movement, supports local businesses, and strengthens the relationship between housing, amenities, and nearby commercial spaces across the FlatIron Crossing redevelopment. The project also reflects a careful approach to urban infill and mixed-use development by locating new housing within an existing activity center where infrastructure, transit access, and utilities are already in place. This helps reduce outward sprawl and supports a more walkable, community-focused urban pattern.
From a regional planning standpoint, NOVEL HiFi helps respond to increasing housing demand in Broomfield and surrounding Front Range communities. Its location near major employers, transportation networks, retail destinations, and recreation areas helps shorten commute distances, improve workforce mobility, and reinforce a more sustainable model of urban growth. As the area continues to evolve, the community is expected to appeal to residents who want proximity to jobs and amenities while benefiting from the accessibility of a thoughtfully planned mixed-use setting.
The development also contributes to the broader economic revitalization of the FlatIron Crossing district. Adding new multifamily housing within the district’s existing retail, dining, and entertainment area brings more residents into the community, increases everyday activity, and creates a more active public environment over time. Rather than functioning as an isolated project, NOVEL HiFi operates as part of a larger integrated environment that reinforces the area’s identity and strengthens its position within the wider Broomfield-Denver-Boulder growth corridor.
Construction of the six-story community is progressing in step with active district operations and phased redevelopment work already underway. The project team has coordinated scheduling, site circulation, and logistics to keep construction moving efficiently in a high-traffic environment. Due to the site’s proximity to public roadways and retail destinations, keeping safe and efficient access routes has been especially important. FODS Trackout Control Mats were installed at key entry points and high-use access routes to help control sediment track-out during construction. The mats provide a durable, reusable alternative to traditional construction entrances, reducing mud and debris on surrounding pavement while supporting environmental compliance.
The engineered HDPE pyramid surface of the FODS mats helps remove soil and sediment from vehicle tires as equipment exits the site, improving roadway cleanliness and reducing maintenance associated with rock-based entrances. Because the mats can be relocated and reused across multiple phases, they support adaptive site sequencing and offer long-term cost and sustainability advantages compared with single-use aggregate solutions. On a large mixed-use project such as NOVEL HiFi, this flexibility allows contractors to maintain consistent access control while adapting to changing traffic needs and ongoing structural progress.
As construction progresses, NOVEL HiFi is emerging as a contemporary multifamily community and a catalyst project that supports the growth, identity, and long-term livability of the FlatIron Crossing district. Upon completion, the development will introduce new housing options, activate surrounding public spaces, and enhance the connection between residential life, retail environments, and shared community amenities.
The project reflects a broader movement toward integrated urban redevelopment across Colorado, where design, mixed-use planning, and infrastructure reinvestment work together to support sustainable regional growth.
Through its scale, program, and community-focused design, NOVEL HiFi reinforces Broomfield’s role as a key growth hub along the Front Range, demonstrating how collaboration among developers, builders, designers, and technology-driven construction partners can help shape the future of mixed-use residential development. Once complete, the community is expected to bring renewed vibrancy and long-term economic value to the Broomfield area as FlatIron Crossing continues its transition into a fully realized mixed-use destination.
